BluNetwork

The cellphone is one of the most important inventions of this century, but today is also an important vehicle of advertising (Mobile marketing).

Proximity marketing directly to mobile devices (Bluetooth marketing and WiFi marketing) has taken always more interest from both big brands and small business.

Following this trend, Bidpremium has created the first italian network of Proximity marketing using Bluemoz tecnology:

www.blunetwork.info

This bluetooth network is present with different "Bluemoz hotspot" in italian airports, train stations and other points with high traffic of people.

This coverage guarantees an high number of advertising sended every day to thousand of mobile devices.

The market of Mobile Advertising is started from few years, but statistics tell that the growth of this market is important and fast.

The diffusion of mobile devices like smartphones, iphone, etc, is always more elevata and moreover, not less important, the Proximity marketing allow low costs and comunications in real time.